Last updated on April 11th, 2014 at 11:24 am
Visitors won’t flow to your blog by osmosis. You have to proactively adopt smart measures to attract them.
If you slap up a few articles and sit back expecting the traffic to come, you’re in for big disappointment and frustration. (And this is why many bloggers quit early.)
So, how can you attract traffic to each new blog post you publish? That’s exactly what I’ll be teaching you here.
I won’t stop telling you this…
Quality content is what makes the difference between a blog that merely attracts traffic and a blog that really makes money.
You may be attracting thousands of visitors, but you won’t make money if the average visitor bounces off your blog within 10 seconds after landing on it.
But if you offer content that is helpful, problem-solving, valuable, and unique, you’ll compel visitors to stay longer on your blog and absorb your content. And aside engaging with your content, they’ll click on your ads, buy through your affiliate links, hire your freelance services, buy ad space on your blog, and take whatever action that would fetch you money.
So, quality content is the biggie when it comes to blogging and online business. It’s king, like the popular saying goes. And reality agrees with that.
With the above in mind, let’s now look at some proven tactics for attracting quality traffic to your blog posts.
1. Killer headlines work like magic
Whether or not a reader would feel eager to go through your post hinges largely on your headline. Your headline should be crafted in a way that triggers curiosity in the mind of the reader. This way, anyone would feel compelled to check it out.
However, avoid a headline that sounds too good to be true or that makes a promise you cannot deliver on. Only few things could be more annoying to readers than this.
2. Blast ’em off on social media
After publishing a new post on your blog, publish it on your social media profiles as well. With your Facebook and Twitter accounts, spread word of your new article by posting its URL. Your friends, relatives, and colleagues would get to see the link and follow it to your blog. And they’ll share with their own friends and colleagues, too.
But if your headline isn’t catchy or your content isn’t valuable and interesting, people won’t read it, let alone share it.
3. Ask… and it shall be given unto you
People are busy. They don’t have the time to share your post after reading it. They have other things begging for their attention. But they’re ready to do anything you ask for as a way of rewarding you for the quality information you offered.
So, if you ask readers to help you share your post with others via social media, they’ll readily do that. That’s the power of asking. If you don’t ask, they won’t share — even though it’s something they can do easily.
One important thing you should do, however, is to make it easy for your readers to share your post. Most readers won’t share your post if they would have to open new browser tabs for that. So, add the various social media share one-click share buttons to your posts. They make sharing pretty easier.
4. Social bookmarking works like wild
You can generate massive traffic by sharing your new posts on social bookmarking sites like Reddit, Digg, Stumbleupon, and so on. These sites allow you to post links to recommended web pages. If your headline is catchy enough, you’ll attract tons of clicks to your link (and ultimately, lots of readers to your blog).
If those who read your post found it really valuable and helpful, your link would attract many votes. Depending on the number of such votes, your link may just find its way to the home page (of the social bookmarking site). If this happens, your blog would host hundreds to thousands of visitors.
5. Don’t overlook forum marketing (as others are doing)
Forum marketing simply involves using a forum to drive traffic to your blog. After publishing a new blog post, start a forum thread on the same topic. Share a summary of your article and add a link to the blog post.
The more you engage with others on the forum thread and share your knowledge of the topic with them, the more they’ll follow the link to read your blog post. This tactic works like wild.
6. Blog commenting isn’t dead
You can also get a decent amount of traffic from other blogs. After publishing a new post, use Google to find other blog posts on the same topic. Post a detailed, valuable comment on the blog, and add that you just published a post on the same topic that readers would find equally helpful. Then add the link to the blog post.
This strategy works best if you’re one of the first commenters on the blog post you found. The earlier you post your comment, the higher up in the page (and more visible) it will be.
7. Borrow traffic from high traffic blogs
After publishing a series of related posts on your blog, find high traffic blogs within your niche that accept guest posts. Write a valuable and informative post and strategically include links to your blog posts (within the guest post). The more valuable your guest post is, the more traffic it would send to your blog.
Guest posting is a real traffic magnet. But many bloggers are just too lazy to utilize it to their advantage. Don’t be like them — if you really want traffic.
8. SEO is the REAL DEAL!
While most of the strategies I’ve shared so far would only generate traffic for a short term, SEO would continue to bring you traffic for as long as your content remains relevant. So, if you want your blog posts to generate steady traffic for years to come, optimize them for the search engines.
People will continue to use search engines for as long as they exist, and search engines would always present posts and pages that are most relevant to people’s queries. So, do some extensive keyword research before writing your blog posts and optimize them strategically before hitting the “publish” button. This way, you’ll rank your posts high in search engine results and ultimately attract traffic to your blog.
To learn how to research for lucrative keywords and optimize your blog posts for them, check out the following posts:
- Keyword Research: The Ultimate Guide to Finding Profitable Keywords
- Practical SEO: How to Optimize your Blog Posts for Continuous Traffic
The more traffic you generate on your blog, the brighter your chances of making money. If you take your online business more seriously and implement these strategies religiously, you’ll start getting your desired results very soon.
Now, over to you…
Did I miss something? Do you have any suggestions or comments? Or do you disagree with any of the tips I shared in the post? Share your thoughts by leaving a comment. You’re awesome!
Latest posts by Abass Toriola (see all)
- How to Buy Domain Name and Hosting for Just N7,200 - October 22, 2017
- How to Set Up a Self-hosted WordPress Blog in Thirty Minutes (or Less) - October 22, 2017
- Keyword Research: The Ultimate Guide to Finding Lucrative Keywords - October 17, 2017