How a WIP Reader Made It Big — after Making It Small

Only few things are more fulfilling than seeing people succeed in leaps and bounds after implementing what they learned from you.

And I’m writing this post with a big feeling of fulfillment and excitement.

I know you’re curious. And I’ll explain.

You remember Ife Oluwatuyi? I mean, the guy I once featured on a post on this blog, who started making money through affiliate marketing by implementing smart SEO tactics on his natural health blog? Well, if you don’t know him, you can read that post here.

Ife Oluwatuyi

Ife Oluwatuyi

Now, let me tell you about other (bigger) successes Ife had recorded after I featured him in that post.

A few months after he started making money from affiliate marketing, Ife discovered what I agree with him to be the best alternative to Google Adsense. It’s called MonetizeMore.

When he told me about MonetizeMore, I scoured the web for more information about it, and I found it to be a credible program.

For your information, MonetizeMore is a Google Adsense accredited partner that serves Google Adsense ads on your blog. The program is much more lenient with their approval conditions, and they pay through the Payoneer Mastercard card.

Most importantly, MonetizeMore pays attractively per click and serves the same ads as Google Adsense. So, if you’ve practically gone through hell trying to get approved for Adsense, consider this alternative, and you won’t regret it. (Warning: only few people know about it, so don’t “loud” it. LOL!)

Within weeks after discovering and registering for MonetizeMore, Ife discovered and told me about another program called PopCash. This program serves ad banners as pop-ups or pop-unders on your site, and pays you for each click they attract. Sadly, it pays only via PayPal, but Ife was able to make money from the program because he has access to a friend’s PayPal account.

By running ads for both programs (MonetizeMore and Popcash) on his blog alongside displaying his affiliate banners, Ife started making around $200 monthly. For someone living outside Lagos, that’s enough to cover most or all of the bills.

Fast forward to July 14, 2015, I “pinged” Ife on BBM. I’ve not heard from him for weeks (we do communicate very frequently), so I decided to “holla at him”. Then Ife told me what hit me as a huge surprise.

Here’s the conversation we had (sic):

Me: Long time, bro.

Ife: Egbon, been a while.

Me: Abi now. How your side?

Ife: Mehn… fine ooo. How is the family?

Me: Everyone is fine. And how’s biz?

Ife: Biz don take anoda shape

Me: Really? How na?

Ife: Ve sold Natural Health Bag

Me: Why? For how much?

Ife: Making money nooni. 3300 dols.

Me: When did you sell it? You don become big boy be dat o.

Ife: About two weeks. Lols.

Me: That’s interesting. On Flippa?

Ife: Yeah. Wanna start another now

Me: OK. I wish you all the best.

In case you didn’t figure it out from the conversation, Ife told me he had sold his blog on Flippa for a whopping $3,300 dollars! That’s about N660,000! So incredible for a blog with just 13 published posts at the time of its sale. But it’s true. Click here to see the blog’s auction page on Flippa.

Now, before you start thinking of selling your blog, you need to understand why Ife was able to sell his blog for that price:

  • The blog was attracting impressive traffic (about 3,000 visits per day).
  • The blog targets a global audience.
  • The blog was loaded with high quality content (long, detailed posts well optimized for search engines).
  • The blog is in the natural health niche — a money-spinning, recession-proof, evergreen niche.
  • The blog has unlimited growth potential, since natural health is an inexhaustible topic.
  • The blog was already making a steady monthly income (at least $200)

If your blog doesn’t meet all these conditions, then it won’t sell for a good price — if it sells at all.

Back to Ife’s story.

After closing the sale, Ife had his money sent directly to his local bank account. But that wasn’t the end of blogging for him. He immediately set up another blog, which he is presently working on with the aim of replicating the success he recorded with his first blog.

3 big lessons for you

If you’ve been following this blog for a long time, you’d have known that I don’t just tell stories like this. I tell them to prove that making money online is real and to teach important lessons.

Here are the lessons you should learn from Ife’s big success:

1. Never stop learning

The more you learn, the more you’ll discover new things. If Ife had stuck with only affiliate marketing, he wouldn’t have been able to increase his monthly income through his blog. But he kept searching the web for new monetization strategies — and he found programs that worked for him.

A serious netpreneur doesn’t waste time on Facebook and celebrity gist blogs reading information that offers little or no value. I spend at least 1 hour of my day reading new and old stuff about making money online. If you emulate that, you’ll not only gather more knowledge, but you’ll also open new doors to your success.

2. Never downplay the power of SEO

As I stated earlier, the blog Ife sold had only 13 posts at the time. Yet, it was attracting 3,000 daily visits. How is that possible? That’s SEO (search engine optimization) in action. The same SEO that helped me build NGFR to its present level (now attracts about 12,000 visits per day).

If you’ve not started taking SEO seriously, you’re only keeping yourself out of the traffic game. As easy as it is to learn, understand, and implement, basic SEO can help grow your blog or website significantly. I can’t emphasise that well enough. And the good thing about SEO is, it works for all niches — especially if you’re targeting a global audience.

3. Never relent

After selling the blog, Ife had the option to retire from blogging and spend his time and money on other ventures. But he decided to start afresh with another blog.

Business experts recommend that you build a business until it becomes successful, then divest into other businesses with the aim of replicating that success. That’s exactly what Ife plans to do by creating another blog within the same niche.

Achieving that monumental success the first time is enough proof that Ife can achieve the same again, and again.

Your turn

Now that you’ve read the story and learned lessons from it, let me know if you have any contributions or questions. Just share your thoughts by leaving a comment.

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Abass Toriola

I'm a seasoned freelance writer, internet marketing strategist, and online business coach. And I'm a university graduate, doctor-in-training, husband, and father.

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Updated: October 18, 2015 — 5:33 am


Add a Comment
  1. Thank u very much great mentor bro,and friend 4 share with me i am by God Grace coming some day soon to joint u i am stil strugle 4 the initiate invesmentment then i wil let u knw

  2. wow, hearing this gives me more confidence in my blog. thanks for sharing this awesome.

    thanks also for the seo section.someday i may sell my when it really becomes a big hit in Nigeria. well, i gotta put all the lessons from this blog into my work.
    once again thanks for sharing thin info.

    1. Josh,

      Thanks for checking by. I’m glad you found the post helpful.

  3. Yet another exposé sir. Learnt something new once again. By the way, thanks for reviewing my site the other day. I have made the necessary corrections but still working on the SEO. I would like u to mentor me thru blogging if u don’t mind. Thank u sir.

  4. Hmmm! Nice post. However, you forgot to add that I had a mentor (Abass Toriola) who always gave the technical and SEO tips that boosted my traffic and enhanced my success. Still striving to be like you ooo!

    The free tips you give on this blog is enough to make one successful if followed religiously. Keep up the good work

    1. Ife,

      Thanks for the comment. Well, I didn’t forget to state that you implemented SEO tips learned from this blog. And that’s why the topic described you as a “WIP Reader”.

      And yes, I agree with you that the free tips already published on this blog are enough to make anyone successful if well implemented. I’m sure you knew that because you’ve never bought any of my premium products, yet you’ve made it both small and big. LOL!

    2. Nice work here, please Ife where do source for the images that you use on your niche site?


  5. Wao, I am impressed and happy for you ooh. Thanks for the quality education Abass.

    1. You’re welcome, Stan. Thanks for taking your time to read the post.

  6. Hard work sure pays and making money online is not a myth. Your passion, dedication and perseverance does the work and most importantly a good guidance from people like Mr Abass Toriola. I’m sure you don’t know you’ve inspired me in a ‘big’ way.

    1. Julius,

      Thanks for taking your time to read the post. I’m glad you found it motivating.

  7. I am super excited after going through this post for the second time. I verified everything and they are 100% true and I have started making some move first by registering with MonetizeMore.

    Your post has also opened my eyes more about Flippa and I know I can even do it better. Thanks once again for sharing.

    1. Stanislaus,

      Thanks for your comment. It adds even more credibility to this post.

  8. I will implement the system you mentioned in your post as soon as I start using my new blog which am yet to install and set up thru you. Thanks for the information.

  9. Hello. Please how can a blogger on Physics topics make money?

    1. Last,

      I’ll tell you frankly that Physics topics are not in huge demand online, so a blog on that won’t make headway. How many people you seen who visit the web to search for information about Physics? Think about that.

      If you want to make money as a blogger, think of another topic — a better one.

    2. Do what your passion is all about and believe there are somepeople waiting to here you and you will surely make headway when you get popular do not under estimate the power of your mind.
      I believe that whatsover blogging niche you there are people who are waiting to hear from you. Please if you still want to go for physics please go for it , blogging is not all about money it is how much fun you derive and how far you helppeople solve their problem.
      I must commend Abass Toriola for this wonderful post and i like your spirit you make research before publishing and i love the way you write and you have successfully helped others in establishing as a pro blogger. I am also a newbie aiming higher and i think i have tapped from the post here and i will always keep coming to your blog. Weldone!
      Hope Praise

  10. This is simply the testimonial of the year.This goes to show that the future of online businesses in Nigeria can indeed be brighter.To me SEO + Quality content is the key.
    I am encouraged to work at getting this kind of result on a regular basis.Thanks for sharing.

    1. Thanks for reading, Collins. I’m glad you found it inspiring.

  11. Admin please let me have your email address.

  12. Hi Abass,

    When such impressive success is linked to you as the direct cause, you have every reason to smile and appreciate how far you’ve come…sincerely, you remain one of the very few Nigerians online I have deep respect for and refer people to without any fear of contradiction.

    Keep up the good work.

    Enjoy the day!

    Akaahan Terungwa

  13. Waoh thats Cool Ife, your story is very Inspiring and Motivating.
    Thanks for the blog review Abass the other.
    Keep it up bro, i do appreciate:)

  14. Indeed, when you put in more efforts to a cause for which you have passion, success is yours. And trying out new stuffs is one toward it. Happy for Ife Oluwatuyi – of course it must have been a result of a never-say-never spirit. In this, I see my head up again.

    Thanks Abass again for this gingering. Very timely.

  15. Hi Abass,

    It’s a good thing to see others succeed (especially those under your guidance). Everyday, it’s becoming more difficult to get noticed on the internet let alone make decent income. So when I read stories of people making the move and getting paid for their hard work, it inspires me to do more, it inspires me to put in more hard work and hopefully, I would get to inspire others along the way.

    This post is inspiring. I once sold a blog as well, I didn’t make much like your friend did (LOL) it’s actually a technology blog and I was losing interest in running it, so I sold it out. It was my first “lump” income online, I was excited, I got a new laptop from the revenue sales and since then I have never had a cause to look back.

    On the SEO, I agree with you that, it’s important to focus on SEO, as a matter of fact, the earlier, the better. Mainly because the traffic spike that comes from social media is not always permanent, it’s just a temporary thing. The real deal traffic comes from organic search, and to make it to the first page of organic search results, you must write something very valuable, something worth linking to, something that Google and other search engines cannot ignore.

    I got here from Terungwa’s blog.

    Kind Regards.


    1. Augustus,

      Thanks so much for your epic comment. I’m glad you found the post helpful. And I appreciate the corroborating points you raised in your comment. You rock!

  16. It pays to strive.. KEEP d gud work up, Abass

  17. Hello Mr Abass,

    You’re really doing a great job here.
    Thank you for this blog.

  18. I really love this. You sold that beautiful blog for 3300 dols. Well to me i will say you sold it cheap.

    1. Well, I wouldn’t agree that it’s cheap. The convention is that you sell a blog for 12 times its monthly income. This blog earns around $200 or thereabout at the time of its sale, so it’s price should even be around $2,500. So, $3,300 is a nice price.

      Other factors that influence the price include the number of posts and the domain age. And if you ask me, the blog isn’t spectacular is those aspects. So, the price is just cool!


    Help Abass have been reading your posts for a while and I honestly want to Admit that you are doing a great work. thanks 4 ur inspiring posts.

    1. Thanks for your kind words, Raphael. I’m glad you found the post helpful.

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