Konga and Jumia Affiliate Programs: How They Worked for Me

One interesting fact about life is that when it comes to money, you’ll never have enough. Even if you’re making billions of dollars, you’ll never stop exploring new ways to increase your income.

In my own case, despite having a blog (NGFR) that earns around $1,000 every month through Adsense, I kept looking for other ways to make more money from the same blog.

And that prompted me to try out the two most popular affiliate programs we have in Nigeria right now — the Konga affiliate program and the Jumia affiliate program.

konga jumia affiliate programme

I started by registering for both programs. That was sometimes in June or July 2015. And since I already have a blog to use for promoting their offers, I didn’t have to set up a new one for the same purpose.

After I was welcomed into both programs, I logged into each account to generate the codes for banners that advertised certain product categories. I then placed the two banners in my blog’s sidebar (one banner each for Jumia and Konga).

Two weeks later, I checked to see how much I’ve made, but was surprised to see that there were just a few clicks on each banner–and no single sale! I knew I was getting it wrong somewhere, because I already knew some Nigerian bloggers who are raking in big money from these programs.

So, I pulled down the banner ads and decided to try text links instead. I went back to my Konga affiliate account to generate affiliate links that I could use within text on my blog. I ditched Jumia for the mean time because their affiliate dashboard wasn’t user-friendly.

From experience, I knew that my chances of generating affiliate sales would be brighter if my affiliate links are embedded within closely related content. So, I digged up all articles that had to do with technology products and stores in Nigeria. And I placed my Konga affiliate links within the ones that were attracting visits from search engines.

About one week later or thereabout, I logged into my Konga affiliate account, and I was glad that my efforts had started paying off. My earnings at that time (around August 2015) was N2,000 or thereabout. So, I’ve earned about N1,500 in affiliate commissions (Konga gives each affiliate a N500 signup bonus).

Although that figure was meager, I knew I could earn much more over time. So, I started adding Konga affiliate links to all tech-related posts I subsequently published on the blog. And so far, the results have been good.

On October 8, 2015, I got an SMS notification from Access bank that N16,841 had been credited to my account. Konga had paid! I’d waited for over one month for them approve my pending commissions and pay me for my efforts. So, that payment sent me strong signals that Konga’s affiliate program isn’t a scam, after all.

konga affiliate payment notification

Affiliate earnings paid by Konga

Earlier on (September 2015), my partner, I-jay, suggested that we include Jumia links as well, since some Nigerian online buyers prefer Jumia to Konga. I told him to handle the aspect of embedding the Jumia links because I’ve been put off by their hard-to-understand user interface. So, since then, we’ve been including affiliate links for both Jumia and Konga in our posts.

On November 3, 2015, I received another SMS notification from Access bank that N5,813 was credited to my account. This time, the money came from Jumia. Interesting! So, Jumia’s affiliate program is 100% credible, just like that of Konga.

jumia affiliate payment notification

Affiliate earnings paid by Jumia

So since then, I’ve been promoting Jumia and Konga products on the blog, and I’ve been earning decent commissions. Though I’ve not started making millions from that avenue, the monthly figures are adding up to something decent 😉

konga affiliate earnings

My Konga earnings report as of Nov. 29, 2015

jumia affiliate earnings

My Jumia earnings report as of Nov. 29, 2015.

Why this long story?

On this blog, I tell stories to teach lessons and prove certain points. And in this case, I want you to know that Jumia and Konga’s affiliate programs are for real — and you too can make money from them.

Both programs work in line with the typical affiliate marketing model. You register with them, generate your affiliate banners and links, sell their products, and earn a commission on each sale. I have discussed the commission structure for both programs in this post.

Bear in mind, however, that both programs differ slightly in their payment terms. While Konga pays approved commissions on the second Friday of the month, Jumia pays at the end of the month (or sometimes the first or second day of the next month). Konga’s minimum payment threshold is N10,000, but I’m not sure of that of Jumia (they first paid me N5,813, though).

Tips for making money from Konga and Jumia’s affiliate programs

Based on my experience with both affiliate programs, I’ve gathered some helpful tips for making money promoting their products here in Nigeria (of course, they operate only within Nigeria).

  1. Keyword research and SEO are very important. Keyword research helps you to understand the keyword patterns people are using to search Google for products that you want to promote. And good knowledge of SEO helps you to optimize your posts for those keywords, so you can rank for them later on.
  2. Product review posts help to convert more. Since such posts help to provide detailed information about a product, the reader will most likely click your affiliate link to buy the product.
  3. Text links are far better than banners. Most of us are already blind to ads. But a compelling call-to-action link that reads like, “Click here to purchase your HP 530 laptop on Jumia for just N75,000” will attract more clicks.
  4. Proactively promote your posts. Rather than wait for your blog posts to rank in search engine results (which, sadly, might never happen), you can actively promote your posts and affiliate links through other means, such as sharing them on social media and on chat apps, including them in your signatures at online forums, and so on.
  5. Build a mailing list. The best way to make money over the long term as an affiliate marketer is to have a mailing list of loyal subscribers. This will enable you to promote products and offers to your subscribers at intervals. For example, notifying them about discount offers on Jumia or Konga would prompt some of them to buy through your affiliate link. That’s more money for you.

So, whether you’re already running a blog or you’re still waiting endlessly for the perfect time to launch yours, know for sure that affiliate marketing is real, and it can fetch you some decent bucks by the side — provided you play your cards right.

Even if you can’t go for the likes of Amazon and Markethealth affiliate programs, Konga and Jumia are there for you.

Your turn

Do you have any questions or contributions? Share your thoughts by leaving a comment. And don’t forget to share this post with others on Facebook, Twitter, and what have you.

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Abass Toriola

I'm a seasoned freelance writer, internet marketing strategist, and online business coach. And I'm a university graduate, doctor-in-training, husband, and father.

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Updated: November 29, 2015 — 9:45 am


Add a Comment
  1. Thanks for opening our eyes to this great offer, but how do I Register for there affliate program.

    1. Oladele,

      Pardon me for not including the registration link within the post. Just Google the words, “Jumia affiliate programme” and “Konga affiliate programme”, and you’ll be shown links to their registration pages.

  2. Thanks Abass for your wonderful post.I will love to have my blog setup by you first thing january 2016. Why I love you is that you are not like the rest.you are interested in helping people make money online. I will always appreciate you. Pls do you have any idea on how one can sell products on Amazon from here in nigeria? Thanks and God bless!

    1. Martz,

      Thanks for your kind words. I’ll be willing to help with the setup stuff. Just contact me when you’re ready.

      As for your question on how to sell stuff on Amazon, I don’t really know about that. The only thing I know little about is how to sell e-book on Amazon.

  3. hello abas, i really appreciate your efforts and concise info as regards making money online. honestly i would have loved to follow suit but i have constraints which are 1. I’m a newbie when it comes to online stuff. 2. I do not have a website.3. trust issue etc. i have received several offers from people who are willing to help set up a money making website at 20K but i dont know how far its true. please what is your take on this

    1. Mikd,

      Anyone who promises to help you create a money-making website is a cheap liar! No website can make money automatically without you investing a lot of time and effort — and even money at times.

      So, my advice is that you should sit down and brainstorm for ideas on how you can offer value through a blog. Are you a good writer? Which topics are you good at and can continuously publish content about? Are people searching the web for information related to that topic? These and others are questions you need to answer.

  4. Good day Mr.Abass.i have tried severally to download your free book to no avail.pls help.
    I am one of your devoted subscribers.you can check your records to see.
    Pls help.tnx.

    1. Ebele,

      Please send me an email, and I’ll forward you the link to download the ebook directly.

      1. Good morning,Mr.Abass.
        My email address is ebele1273amunnadi@yahoo.com.

      2. Pls also send d free ebook to my mail as I did not get the link.

  5. Well done bro, thumbs up! Really, it is just as though you wrote this post particularly for me. Now I know the sure way.

    I have a question. Is it ethical to copy an image from the Web and post it directly to one’s blog without editing the image, will one be penalised for that? Whether by Google or any affiliate market online?

    It’s nice to know you run a tech blog. I also have one. http://www.teknomatiks.com

    1. Fouad,

      Thanks for taking your time to read the post. In response to your question, I’ll advice you to always credit the source of your images, but that still doesn’t make it right to copy images. Try as much as possible to use “free-for-all” images from sites like Pixabay.

      Just so you know, my blog isn’t focused on tech. It focuses on a wide range of topics, among which is technology.

  6. Thanks Abassn the content is helpful

    1. Segun,

      Thanks for taking your time to read the post. I’m glad you found it helpful.

  7. Nice one Abass. As usual, you have severed your followers out of experience. One thing I respect you for. Keep up the good work dear.

    1. Nnenna,

      It’s been a long time, ma. What have you been up to? And how are those cute kids of yours? Thanks for checking by after a long break. You rock, ma!

      1. *smiles. Thanks dear. Been so busy lately and the children are doing well. Always a pleasure checking out your blog. More grace sir.

  8. Thanks For Sharing This To Me, Though I Have An Account With Konga, I Have Never For Once Thought Of Using It, Because I Run An Educational Niche Blog, Which I Know Might Not Work Well For Me, But I Will Be Given It A TRIAL On My New Tech Blog,{www.elitesgurusblog.com} And Also On My Job Vacancies And Scholarships Site. I Represent {www.elitesplanetblog.com}.
    Thanks Mr Abbas Once More Keep Up The Good Work!!!

  9. Thanks for that post. I tried to register with Jumia and Konga last week. Jumia rejected my registration due to, I think, I’ve not posted enough articles related to their products on my blog. I’m yet to hear from Konga. From your post, I’ll have to do some more research on articles that relates to products sold by Jumia to be posted on my blog. Keep up the good work.

  10. I tried to send you my email address but it was rejected.anyway,here it is

  11. That is interesting, but what are the criteria for the application to get approval for this affiliate program ? i did apply for jumia two times last year but was not approved

    1. Try starting out with Konga. Meantime, contact Jumia to ask why they rejected your application.

  12. This is a very interesting post. i had this very strong motive about affliate marketing that; Banner ads works lots more better than Text Ads.
    I think am going to give Text Ads a shot and see how it goes!

  13. Thank you Abass for the new tip on Juima and Konga

  14. Hi;

    Another good one Abass. I am so hung up on the idea of amazon affiliate that I have never given the possibility of making money from Jumia and Konga a thought. This post has actually given me an idea as to what to do with one of my idle domain.

    Thanks for sharing this with us; it’s very resourceful.

    On another note; I’d like to tell you that I recently migrated to WordPress based on your suggestion; and am enjoying the freedom that comes with.

    Kind Regards


  15. Hi Abass,
    I never knew I could monetize my blog with Jumia or Konga. Now I’ve known, how do I receive my commission? Do I get get it directly into my local account or my master card. Secondly, please advise me on how to choose a good niche to blog about, also do check up on my blog and tell me flaws.www.mariosinn.blogspot.com.Thank you alot, because you re God sent

    1. Hey Mario,

      Both programs will pay directly into your bank account. As for choosing a niche, go for a topic you’re interested in that many people are also searching for information about, online.

  16. Jumia rejected my site at http://www.nairapoint.com does that mean they don’t accept blogger site or what could have happened ?

    1. While I understand that some of these affiliate programs do regulate new entrants, I really don’t know why Jumia rejected your application. Try to contact them to ask why.

  17. Nice tips on how to make money from Konga and Jumia affliate program.
    Well done sir.
    This tips you share can also be used for other affiliate program. Thanks for the write up.

  18. Hi bros,
    This is really interesting.Each time i came back to your site i learnt a lot.I want to say kudos for this great work.Please keep it up.We hope to learning more in your subsequent post.

  19. Hi Abass,
    Just discovering this blog from Akaahan’s blog and it looks interesting here 😉

    I don’t think these platforms have activated their affiliate programs for my country. However, I’ll check that out 😉

    Happy New Year

    1. Hey Enstine,

      Thanks for checking by. What country are you in? It’s nice having you here.

  20. Plz i want to be a blogger ? How do i proceed ?

    1. Hey Jenny, try to call me on 08062357604

  21. pls mr abass i whnt 2 b a blogger bt confuse on how to start up my blogging site pls i need ur help.i will appreciate it if u would b my mentor in setting up my own blog…pls how can i contact u…… i love ur post its very interresting thanks for the post

    1. Hey Seth,

      You can CALL me on 08062357604

  22. you are doing great sir. Will follow on your footstep soon because i also i wanna be a blogger and affiliate marketer.
    Since have come to know about your blog three days ago, i am always tempted not to leave at all. Thank you so much

    1. Saheed,

      Thanks for checking by. I’m glad you found the blog helpful.

    2. You’re welcome, Saheed. I’m glad you found the blog helpful.

  23. Jumia’s minimum payout is 2.5k.

    Hi Abass. Long time. Nice to know WIP is still alive. 🙂

    1. Kay,

      Thanks for the information.

  24. Hello abass. I just want to no. Must i be a blogger before i become an affiliate marketer with jumia and Konga.

    1. Emmanuel,

      Well, it’s not a must. But it’s the easiest way to make sales repeatedly and get people to take your recommendations seriously.

  25. Hello there sir, it’s been a while since i’ve last added a comment here but i have an issue goin on here.
    i signed up for both jumia and konga, while i was approved by konga, i got disapproved by jumia. anyway, i logged into my dashboard so i cld get myself familiar with everything and possibly generate some codes but 70% of the categories are not displaying any result once i use the filter feature so i got confused.
    so i want to ask sir, is the problem with my browser or the filter feature on konga??
    thanks very much for taking you time to read this sir,and i’m looking forward to getting a reply sir, thanks.

    1. Your browser is absolutely fine. The problem is from Konga. I face same issue, too.

  26. Thanks for the post Abass
    Helping others is the greatest work of Humanity.

  27. Mr Abass thanks alot for all your post because you have me to create a blog,but please review it for me embsea.blogspot.com and my email is embsea@gmail.com should if you want to reply me through my mail. Thanks and God bless

  28. Nice! From your post I think starting micro niche phone and laptop review website like naijatechguide.com this time with laptop include will be profitable? Tell Mr got some many niche website to create soon. Want to target Nigerian audience too… PLS REPLY ME ASAP.

    1. Hey Freeman,

      Your idea sounds like a smart one. Give it a shot!

  29. Thanks will create the website on blogger for start….

  30. You are a guru in this field.In fact, i don’t need long story, i will call you. i need step by step guide in setting up an effective blog website.

  31. I Greet u sa….ur one of my Main teachers.sa, I just wanted to knw if I am on the rite path on my Blog.ist proviewpoint.blogspot.com,hope to hear from u soon

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